The best October Prime Day deals on TVs, soundbars, and more

The time has finally come for a home theater overhaul. Perhaps you’re looking for a low-cost replacement that offers more features and a sharper design. Or maybe your gaze is set upon massive OLED TVs with all the fixings. Amazon’s Prime Big Deal Days sale is in its final hours, but there’s still time to score deals from Sony, LG, Samsung, TCL, Hisense, and more. But we’re not only focused on TV deals in this post; we’ve also found great soundbar deals, ensuring your favorite TV shows and movies sound as good as they look. Also, it might be worth upgrading your streaming device if what you’ve been using feels sluggish. We’ve found deals on the latest 4K-ready options from Amazon, Google, and Roku as well. In this article Featured Products Sony Bravia 8 4K TV Google TV Streamer (4K) Sonos Beam (second-gen) The best 4K TV deals [Product: Samsung Frame Pro | https://www.amazon.com/dp/B0DXNB3QB2?tag=theverge02-20, https://bestbuy.7tiv.net/c/482924/614286/10014?u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsamsung-65-class-ls03fw-the-frame-pro-series-neo-qled-4k-uhd-art-mode-samsungvision-ai-smart-tv-w-wall-mount-2025%2FJ3ZYGX7J9F] [Product: Sony Bravia 8 4K TV | https://www.amazon.com/gp/product/B0CVQ6YLH7?smid=ATVPDKIKX0DER&th=1&linkCode=ll1&tag=theverge02-20&linkId=ca653da9decc279a991c59299a2d067d&language=en_US&ref_=as_li_ss_tl&tag=theverge02-20, https://bestbuy.7tiv.net/c/482924/614286/10014?subId1=octoberdeals25&u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsony-65-class-bravia-8-oled-4k-uhd-smart-google-tv-2024%2FJ7XSRH595K] * Hisense’s aptly titled CanvasTV, a cheaper alternative to Samsung’s Frame TV, is on sale in a 75-inch configuration for $1,299.99 ($1,200 off) at Amazon. The 4K TV features a subscription-free “Art Mode” for displaying famous paintings when you’re not watching movies or playing games, as well as a swappable magnetic bezel that you can change to suit your style. Its matte display won’t be as susceptible to glare as an LCD would, and it comes with a wall mount to make it look even more like a painting attached to your wall. * I’ve tested Hisense’s 65-inch U8QG and came away impressed with its high contrast, evenly distributed brightness, and stellar color reproduction when streaming movies or playing games. It features a 5,000-nit peak brightness when watching HDR-encoded video, making images look vivid, even in brightly lit rooms. And thanks to Amazon’s fall Prime Day sale, you can currently grab the 65-inch model at Amazon or Best Buy for around $999.99 ($1,300 off) or the 75-inch model at Amazon or Best Buy for around $1,499.99 ($1,000 off). [Product: Samsung S95F | https://www.amazon.com/SAMSUNG-65-Inch-Processor-Xcelerator-Samsung/dp/B0DXN7QNF1?tag=theverge02-20, https://www.amazon.com/SAMSUNG-65-Inch-Processor-Xcelerator-Samsung/dp/B0DXMJFJ7W?tag=theverge02-20, https://bestbuy.7tiv.net/c/482924/614286/10014?u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsamsung-65-class-s95f-series-oled-4k-uhd-samsungvision-ai-smart-tizen-tv-2025%2FJ3ZYG2VV3P] [Product: Samsung S90F | https://www.amazon.com/Samsung-55-Inch-Processor-Upscaling-Xcelerator/dp/B0DXN7PBFC?tag=theverge02-20, https://www.amazon.com/Samsung-55-Inch-Processor-Upscaling-Xcelerator/dp/B0DXMJGQWC?tag=theverge02-20, https://www.amazon.com/Samsung-55-Inch-Processor-Upscaling-Xcelerator/dp/B0DXN1QNFW?tag=theverge02-20] * Now that it’s on sale at Amazon for $169.99 ($130 off), Insignia’s 50-inch F50 is one of the best affordable TVs you can get. It’s outfitted with HDR10 support for better-looking colors, it supports hands-free Alexa voice commands, and it runs on Fire TV OS, so you don’t have to plug in a media streaming device just to run apps. It also supports AirPlay 2, so you can wirelessly stream music or videos from an iPhone, iPad, or Mac. * If you can stretch your TV budget a bit further, Roku’s 50-inch Select Series TV is down to around $258 ($41 off) at Amazon and Best Buy. The 4K set features Roku’s easy-to-use operating system and comes with a voice remote equipped with a 3.5mm headphone jack, letting you privately watch movies and play games without disturbing the household. It also supports Apple’s AirPlay 2 and HDR10, and can be controlled using Alexa via a compatible smart speaker. [Product: Samsung QN70F | https://www.amazon.com/Samsung-65-Inch-Processor-Technology-Xcelerator/dp/B0DXN42NXS?tag=theverge02-20, https://www.amazon.com/Samsung-65-Inch-Processor-Technology-Xcelerator/dp/B0DXN369G2?tag=theverge02-20] [Product: LG QNED82A | https://www.amazon.com/LG-Upscaling-Filmmaker-Orchestra-75QNED82AUA/dp/B0F1PDTQY2?tag=theverge02-20, https://www.amazon.com/LG-Upscaling-Filmmaker-Orchestra-75QNED82AUA/dp/B0F1P92X1F?tag=theverge02-20, https://www.amazon.com/LG-Upscaling-Filmmaker-Orchestra-75QNED82AUA/dp/B0F1PC1P4V?tag=theverge02-20] * Panasonic’s Z95 is an OLED TV with great features for gamers, and you can get the 55-inch model for $1,999.99 ($600 off) at Amazon right now. It touts a 120Hz panel, two HDMI 2.1 ports, and support for Nvidia G-Sync and AMD FreeSync Premium, so you shouldn’t see screen tearing or other graphical artifacts when playing games. Its speaker system is built into the bottom of the TV (it resembles a thick bezel) and includes forward-, side-, and upward-firing drivers for improved sound quality compared to ultra-thin sets. It also features built-in Alexa support, so you can control it with your voice. * If you want an OLED with similar features to Panasonic’s Z95 but you don’t have much room, you can pick up LG’s 42-inch C5 at Amazon and Best Buy for around $914.99 ($182 off), matching its best price to date. The compact TV also features a 120Hz display and four HDMI 2.1 ports, a 0.1ms response time, and support for AMD FreeSync and Nvidia G-Sync. The C5 runs WebOS, LG’s proprietary software, but it also features built-in Alexa support for easier navigation. * Looking for a massive screen that can compete with the brightness of a projector? TCL’s 98-inch QM8K is down to $2,997.99 ($1,002 off) at Amazon and Best Buy. The TV’s mammoth size is complemented by its bright, fast, low-reflection panel, which makes it well suited for both gaming and movies. The TV’s 5,000 local dimming zones ensure robust color accuracy and prevent parts of the screen from looking blown-out when a bright object appears on screen. The best streaming device deals [Product: Google TV Streamer (4K) | https://www.amazon.com/gp/product/B0D8WJYSF9?th=1&linkCode=ll1&tag=theverge02-20&linkId=f5cf2dd4e2ea0b07f6f88d2a73cd5a33&language=en_US&ref_=as_li_ss_tl&tag=theverge02-20, https://goto.walmart.com/c/482924/565706/9383?subId1=octoberdeals25&veh=aff&sourceid=imp_000011112222333344&u=https%3A%2F%2Fwww.walmart.com%2Fip%2FGoogle-TV-Streamer-4K-Fast-Streaming-Entertainment-Your-Voice-Search-Remote-Watch-Movies-Shows-Live-TV-Netflix-HDR-Smart-Home-Control-32-GB-Storage-P%2F9510173043, https://bestbuy.7tiv.net/c/482924/614286/10014?subId1=octoberdeals25&u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fgoogle-tv-streamer-4k-fast-streaming-entertainment-device-in-4k-hdr-32-gb-of-storage-porcelain%2FJ3GT5ZSHCQ] [Product: Amazon Fire TV Stick 4K (2023) | https://www.amazon.com/all-new-amazon-fire-tv-stick-4k/dp/B0BP9MDCQZ?tag=theverge02-20, https://bestbuy.7tiv.net/c/482924/614286/10014?u=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Famazon-fire-tv-stick-4k-streaming-device-includes-support-for-wi-fi-6-dolby-vision-atmos-free-live-tv-black%2F6560339.p, https://goto.target.com/c/482924/81938/2092?u=https%3A%2F%2Fwww.target.com%2Fp%2Famazon-fire-tv-stick-4k-2024%2F-%2FA-91651394] [Product: Roku Ultra | https://www.amazon.com/Roku-Ultra-2024-Streaming-Rechargeable/dp/B0DF44RTTP?tag=theverge02-20, https://bestbuy.7tiv.net/c/482924/614286/10014?u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Froku-ultra--4k-hdr10-dolby-vision-atmos-streaming-device-rechargeable-backlit-voice-remote-pro-free-live-tv-black%2FJ3PFCJQS76, https://go.skimresources.com/?id=1025X1701640&xs=1&url=https%3A%2F%2Fwww.bhphotovideo.com%2Fc%2Fproduct%2F1855607-REG%2Froku_4850r_roku_ultra_2024_4k.html] [Product: Amazon Fire TV Cube (2022) | https://www.amazon.com/dp/B09BZZ3MM7?tag=theverge02-20, https://bestbuy.7tiv.net/c/482924/614286/10014?u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Famazon-fire-tv-cube-3rd-gen-streaming-media-player-with-4k-ultra-hd-wi-fi-6e-and-alexa-voice-remote-black%2FJ39QV8CHRS, https://go.skimresources.com/?id=1025X1701640&xs=1&url=https%3A%2F%2Fwww.bhphotovideo.com%2Fc%2Fproduct%2F1731946-REG%2Famazon_b09bzz3mm7_fire_tv_cube_3rd.html] The best soundbar deals [Product: Sonos Beam (second-gen) | https://www.amazon.com/Sonos-Beam-Gen-2-Black/dp/B09GPYL7BJ?tag=theverge02-20, https://bestbuy.7tiv.net/c/482924/614286/10014?u=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Fsonos-beam-gen-2-black%2F6476041.p, https://sonos.sjv.io/c/482924/2804767/32256?u=https%3A%2F%2Fwww.sonos.com%2Fen-us%2Fshop%2Fbeam] [Product: Sonos Arc Ultra | https://www.amazon.com/Ultra-Soundbar-Dolby-Atmos-Control/dp/B0DFK28LBB?tag=theverge02-20, https://bestbuy.7tiv.net/c/482924/614286/10014?u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsonos-arc-ultra-soundbar-black%2FJ39H373F2S, https://sonos.sjv.io/c/482924/2804767/32256?u=https%3A%2F%2Fwww.sonos.com%2Fen-us%2Fshop%2Farc-ultra] [Product: Sony Bravia Theater Bar 6 | https://www.amazon.com/gp/product/B0DYWPJYF1/ref=ewc_pr_img_1?smid=ATVPDKIKX0DER&psc=1&tag=theverge02-20, https://bestbuy.7tiv.net/c/482924/614286/10014?u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsony-bravia-theater-bar-6-3-1-2ch-subwoofer-dolby-atmos-dtsx-compatible-black%2FJ7XSRH5R3Y] [Product: Sony Bravia Theater Bar 8 | https://www.amazon.com/gp/product/B0CZ7N9WHK/ref=ewc_pr_img_1?smid=ATVPDKIKX0DER&psc=1&tag=theverge02-20, https://bestbuy.7tiv.net/c/482924/614286/10014?u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsony-bravia-theater-bar-8-with-11-speakers-dolby-atmos-dts-x-black%2FJ7XSRH598F] * Amazon’s Fire TV Soundbar Plus is a surprisingly robust audio system, one you can grab at Amazon for an all-time low of $399.99 ($100 off). The soundbar comes with a wireless subwoofer and rear speakers, and can decode both Dolby Atmos and DTS:X surround sound audio streams. It also features built-in Bluetooth support, allowing you to use it as a wireless speaker regardless of the type of device you have. * If you don’t need surround sound but still want something that can outperform your TV’s built-in speakers, Amazon’s entry-level Fire TV Soundbar is a great budget option that’s now matching its all-time low of $89.99 ($30 off) at Amazon. The loud, inexpensive soundbar measures a mere 24 inches long — so it’ll fit comfortably on most media centers — and features built-in Bluetooth support for expanded audio playback. Read our hands-on impressions. * Roku’s Streambar SE is the perfect home twofer for $69 ($30 off), its current price at Amazon and Best Buy. The compact stereo soundbar should sound better than your TV’s built-in speakers, and it also functions as a 4K streaming device, allowing you to access the latest streaming apps without the need for yet another gadget. [Product: JBL Bar 300 | https://www.amazon.com/gp/product/B0BQPXPK7C/?tag=theverge02-20] [Product: Vizio Elevate 5.1.2 Soundbar SE | https://www.amazon.com/dp/B0CXR1G2RD?tag=theverge02-20, https://goto.walmart.com/c/482924/565706/9383?u=https%3A%2F%2Fwww.walmart.com%2Fip%2FVIZIO-Elevate-SE-5-1-2-Soundbar-w-Dolby-Atmos-DTS-X-NEW-SL512X-0806%2F5226743150] Update, October 8th: Updated to reflect current pricing/availability and to add deals for the Sonos Arc Ultra and Samsung S95F.